Position Summary 

The Business Development Representative (BDR) – Dynamics 365 Business Central is an entry point into Centre’s sales and solutions organization and a deliberate stepping stone toward an Account Executive (AE) or Solution Specialist career path. 

This role is laser-focused on identifying and engaging net-new Business Central prospects and generating high-quality sales opportunities for our sales and delivery teams. You will execute a disciplined, outbound-first prospecting motion while developing a deep understanding of ERP buying journeys, finance and accounting pain points, and Centre’s Microsoft-based solutions. 

As a BDR, you are the first impression of Centre to prospective Business Central customers and will gain hands-on exposure to real sales cycles, solution positioning, and executive-level conversations. 

This role is foundational to Centre’s growth strategy and works closely with Sales Leadership, Dynamics Practice Leads, and Marketing. 

Primary Responsibilities 

• Execute a structured outbound prospecting strategy (phone, email, LinkedIn, account-based outreach) 

• Identify and target organizations that are strong Dynamics 365 Business Central candidates (typically SMB to lower mid-market) 

• Research companies to understand: 

• Current ERP/accounting systems (QuickBooks, Sage, legacy Dynamics, etc.) 

• Growth triggers (M&A, complexity, multi-entity, reporting challenges) 

• Industry-specific requirements 

• Engage key decision-makers including: 

• Controllers 

• CFOs / VPs of Finance 

• Directors of Accounting 

• Business Owners 

• Qualify prospects using defined criteria to determine sales readiness and solution fit 

• Schedule discovery meetings and demos for Sales Executives and Practice Leaders 

• Participate in discovery preparation and post-call debriefs to build sales and solution acumen 

• Maintain accurate and detailed activity, lead, and account data in CRM 

• Collaborate with Sales, Marketing, and Practice teams to refine messaging, targeting, and qualification standards 

• Consistently communicate Centre’s value proposition around: 

• Dynamics 365 Business Central 

• ERP and CRM modernization and scalability 

• Reporting and analytics (Power BI) 

What Success Looks Like 

• Consistently meeting or exceeding monthly meeting and pipeline targets 

• High-quality, well-qualified Business Central opportunities entering the sales pipeline 

• Demonstrated improvement in discovery quality and qualification depth over time 

• Growing fluency in ERP, accounting, and Business Central use cases 

• Trusted partnership with Sales Executives and Solution Specialists 

• Clean, reliable CRM data that supports forecasting and reporting 

Required Skills & Experience 

• Strong verbal and written communication skills 

• Comfort with outbound prospecting and cold outreach 

• Highly organized with strong follow-up discipline 

• Curious mindset with the ability to ask business-oriented discovery questions 

• Coachable and motivated to build a career in sales or solution consulting 

• Ability to learn and articulate ERP and business process concepts 

• Experience working in or alongside a CRM system (Dynamics 365, Salesforce, HubSpot, or similar) 

Preferred Experience 

• B2B sales or business development experience (SaaS, IT services, ERP, or consulting) 

• Exposure to: 

• Accounting systems 

• ERP solutions 

• Microsoft Dynamics ecosystem 

• Experience selling or supporting mid-market organizations 

• Familiarity with Power BI or analytics conversations 

Career Path & Growth Opportunity 

This role is intentionally designed as a launch point into advanced sales or solution-oriented roles, including: 

• Account Executive (Dynamics 365 Business Central and Customer Engagement) 

• Solution Specialist / Pre-Sales Consultant 

• Industry or Practice-focused Sales Roles 

BDRs at Centre gain real-world exposure to ERP sales cycles, executive conversations, and solution positioning, supported by mentoring from Sales Leadership and Practice Leads. 

What You’ll Learn in Your First Year 

In your first year as a BDR at Centre, you will intentionally build both sales execution skills and solution knowledge that prepare you for growth into AE or Solution Specialist roles. 

You will learn: 

• How mid-market organizations evaluate and purchase ERP solutions 

• Common accounting, finance, and operations pain points that lead companies to Dynamics 365 Business Central 

• How to identify ERP replacement triggers such as growth, complexity, compliance, and reporting limitations 

• How to conduct effective business discovery conversations with Controllers, CFOs, and business owners 

• How Account Executives and Solution Specialists position Business Central and Power BI to solve real business problems 

• How to qualify opportunities based on fit, urgency, and business value—not just interest 

• How Microsoft partners sell, scope, and deliver ERP and BI solutions 

• How to manage pipeline, activity, and forecasting data within a CRM 

By the end of year one, successful BDRs have a strong foundation in ERP sales fundamentals, solution-oriented discovery, and executive communication, positioning them for progression within Centre’s sales or solution teams. 

Why Centre 

• Clear, intentional career path beyond the BDR role 

• Hands-on exposure to ERP, BI, and Microsoft cloud solutions 

• Work within a growing Microsoft-focused practice with deep technical expertise 

• Collaborative culture with direct access to leadership and subject matter experts 

• Opportunity to build both sales and solution knowledge—not just book meetings